Tools for Success – June 2014

Each month we gather a few of our favorite things around the web that inspire, teach or challenge us. Stop by for new marketing tips, People You Should Know and news and happenings in the area. Take a look at what’s trending this month…

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Worth Reading

Do You Expect Overnight Results from Your Marketing?

Marketing’s greatest ally is patience. More extraordinary marketing has bit the dust due to impatience on the part of the business owner than for any other reason.

Read more…


307110 Movies Every Entrepreneur Needs to Watch

No one ever said being an entrepreneur would be easy. A million obstacles, naysayers and budget woes seem to stand in the way each day. Yet when this whole entrepreneur thing becomes overwhelming, take a break and look for some much needed motivation. And what better way to find inspiration than watching movies?

Read more…


PrintGenerate Leads via Social Media (And Still Have Time to Sell)

A social media account provides you with a gateway to an influx of high-quality, opt-in leads. The key is knowing how to find and obtain them without wasting precious time. Social media can, unfortunately, take a lot of time and effort, so it’s important, especially as a salesperson, to start your campaign with a mission and not stray from it. So, are you a salesperson looking to generate leads via social media? Here’s where you start.

Read more…


30767 Things that Separate Average People from Amazing Performers

It’s a statistical truth: Most people are below average. As a result, it takes less than you might think to move into the top group of performers.

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3084(Video) TED Talk: How to Make Stress Your Friend

While stress has been made into a public health enemy, new research suggests that stress may only be bad for you if you believe that to be the case. Psychologist Kelly McGonigal urges you to see stress as a positive and introduces you to an unsung mechanism for stress reduction.

Watch the video…


People You Should Know

3085Phil Rawlins

World Cup Fever is in the air, and who knows more about the world’s most popular sport than the person who is bringing professional soccer right here to Central Florida? More than any player or coach, Phil Rawlins has been the face of the Orlando City Soccer Club, as well as being its most enthusiastic fan and promoter. Find out how this global entrepreneur is making things happen throughout the region.

Read more…


By the Numbers


(Infographic) 6 Ways to Conquer Self-Criticism and Lack of Motivation

Self-criticism and lack of motivation are two major threats that kill creativity at work. Here’s an infographic with 6 ways you can conquer both without having to switch jobs or career path.

Read more…


 3086(Infographic) Pros and Cons of Being a Small Business Owner

Ever dream of starting your own business? Here’s an interesting infographic highlighting some key statistics for entrepreneurs.

Read more…



Publisher Josh Field’s Marketing Tip of the Month


How to Master LinkedIn

There’s no substitute for meeting new people and catching up with clients and associates face-to-face at numerous events throughout the area, but in today’s digital age, there is another way to ensure your pipeline of contacts stays full. LinkedIn is the social network for the professional crowd. It can be a fantastic resource for networking, hiring or finding a job, gathering sales leads, staying up-to-date on industry news and participating in the conversation. If you haven’t yet connected with me on LinkedIn, please do.

Read more…


News and Happenings


Take Our Publication With You Everywhere!

Beginning with our January 2014 editions, you can now read a complete digital copy of i4 Business on your desktop or mobile device.

Click here to access this month’s issue or download the Magazine Central app on your tablet and search for us.


Upcoming Events

Thu, Jun 26 – Seminole County Chamber: Annual Membership Meeting

Thu, Jun 26 – Hispanic Chamber of Orlando: Business After Hours

Mon, Jun 30 – RedCarpetMonday: Orlando Business Networking Event

Wed, Jul 16 – GrowFL: Florida’s Economic Outlook and How It Impacts You


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About the author

i4 Business

i4 Business magazine has become one of the most trusted voices for and about the Central Florida business community. Each month through our print and digital platforms, we provide access to meet, to learn from and to learn about some of the incredible entrepreneurs and business leaders who are shaping our region.

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