Tools for Success – September 2014

Each month we gather a few of our favorite things around the web that inspire, teach or challenge us. Stop by for new marketing tips, People You Should Know and news and happenings in the area. Take a look at what’s trending this month…

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Worth Reading

3469Could This Be Bigger for Central Florida than Medical City?

A business opportunity that could transform Central Florida, create more jobs and wealth than Lake Nona’s Medical City is well underway.

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3470How to Stay Fearless

Never lose sight of these two key strategies.

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3471Why Great Bosses Don’t Try to Fix Their Weaknesses

Here’s a little counterintuitive management advice: Don’t spend any more time on your weakest leadership skills. No, really. Here’s why.

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3472How to Deal With Difficult People

Here are five quick tips for addressing those folks who may make your life miserable.

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People You Should Know


Marketing your business today oftentimes requires performing outside the norm, thinking creatively, and taking some risk. If your business can use some help finding solutions where others only see problems, partnering with an innovative marketing agency like JATO may be the difference between success and failure.

Read more…


Publisher Josh Field’s Marketing Tip of the Month

1933College graduation ceremonies are always filled with inspiring words, especially for those students about to enter the professional world. In 2005, Stanford managed to wrangle the late Apple and Pixar CEO Steve Jobs, one of the most successful and innovative businessmen of all time, who offered three stories to the graduating student body. Jobs retells why he dropped out of college, how he got fired from his own company, and how he dealt with his diagnosis of pancreatic cancer. The common thread linking these stories is the ability to overcome the odds and persevere at the lowest moments in life – a great and encouraging lesson for any struggling business owner.

Watch the video…


News and Happenings

3474Jeff Piersall to M.C. 2014 “Florida Companies to Watch”

SCB Marketing co-founder Jeff Piersall will, for the second consecutive year, be the master of ceremonies for GrowFL’s annual “Florida Companies to Watch” Awards gala on Thursday, October 23 at the Hard Rock Live Orlando. To register or for more information, click here.


3491SCB Wins Statewide Design Award

The Florida Magazine Association recently honored SCB Marketing with a Charlie Award for excellence in magazine cover design at the statewide organization’s annual conference in Orlando.


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About the author

i4 Business

i4 Business magazine has become one of the most trusted voices for and about the Central Florida business community. Each month through our print and digital platforms, we provide access to meet, to learn from and to learn about some of the incredible entrepreneurs and business leaders who are shaping our region.

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