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Magic Reveal Plans for Downtown Entertainment Complex


The Orlando Magic organization has unveiled its plans for a sports and entertainment complex surrounding the Amway Center arena near Interstate 4 and Church Street that will cost more than $200 million. The development will include a hotel, class A office space, multifamily residences, restaurants and a central events plaza with WiFi, lighting, audio and digital technology.

The project is part of the organization’s efforts to help revitalize downtown Orlando and the Parramore neighborhood. The seven-story office building will be home to the headquarters of the Magic organization, which owns the NBA basketball team and the Orlando Solar Bears hockey team.

“Like with the Amway Center, this has been several years of planning and working with the city to find the right avenue to add another iconic destination that will add to the core of downtown,” said Magic CEO Alex Martins. The organization will also continue to add to its $1 million investment and volunteer efforts in the Parramore area.

“It’s our neighborhood, and it’s important to us that we continue to help revitalize it,” Martins said of Parramore.

“We think this is another significant step. Like the great addition of Orlando City Soccer’s stadium, hopefully this is a spark for others to invest in that part of downtown. Downtown really stretches from Orange Avenue to Camping World Stadium. So this is an opportunity to spark the western side of that stretch.”


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